Archive for the Ad Campaigns Tag

Monday May 17th, 2010

It’s Balenciaga, Baby!

Balenciaga Spring/Summer 2010 Ad Campaign

Balenciaga's power collage-style ad campaign

I hear a lot of people complaining about the Balenciaga Spring/Summer 2010 ad campaign, but really, to me, it’s just perfection. The power collage-style with models overlapping each other in a criss-cross way is pretty playful. Accompanied accordingly by splashes of sizzling colours like citric yellow, fanta orange and lime green amidst the clean so-not-boring grey background, this set of photographs by Steven Meisel just screams fresh in a larger than life way to me. That’s Balenciaga, baby!

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Posted by Posted by Yulya X under Filed under Ready-to-wear, S/S10, Womenswear Comments Comments Go Here »

Friday May 7th, 2010

Michalsky and DHL work like magic

DHL Fashion Week Calender 2010 by Michalsky

Designer Michael Michalsky and his magnificent models in DHL-inspired Haute Couture gowns

One of the coolest gifts found in the RAFW show bag for me is none other than the DHL Calender showcasing a mind-boggling range of Haute Couture garments made from packaging materials – designed by the great German designer Michael Michalsky. Although this ancient set of images has been published for who-knows-how-long (almost half a year actually), it’s just amazing to see the collection printed in über-HQ quality, because that’s when the magic comes alive. Impossible certainly does not exist in the magnificent world of Michael Michalsky and you know what? Although arriving fashionable late is in vogue, the global delivery company recognises the importance of punctuality and guarantees timely delivery. Respect.

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Posted by Posted by Yulya X under Filed under Berlin, S/S10, Sydney, Womenswear Comments Comments Go Here »

Thursday May 6th, 2010

Hermès – the Greatest Messenger

Hermès Spring/Summer 2010

I dream of Hermès

It might seem so unoriginal to put Hermès as the ultimate buy on the consideration list for mother’s day; but really the great messenger of the gods in Greek mythology is truly the ultimate messenger to convey your love for this beloved figure in your life on this special day by treating her, spoiling her and ultimately to embrace her in a style that nobody (especially her picky friends) will deny or dis in any way at all. Naturally anything from the Hermès Shop would be worth every penny spent, because you know what? She is worth it!

The Spring/Summer 2010 ready-to-wear collection in store now is really quite a charmer itself. It encapsulates luxe at the very tip of the apex like no other. Just touching it on the rack, feeling its weight and how it just melts on the body like second skin; there is really no replacement in the market for its extraordinary design and meticulous craftsmanship. You know how mum just knows what size you are. Well… I guess it’s time to learn mum’s size and bring her the message of love that lasts forever.

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Posted by Posted by Yulya X under Filed under Menswear, Paris, Ready-to-wear, S/S10, Womenswear Comments 2 Comments »

Thursday April 29th, 2010

Go Wild For Stella McCartney’s Lingerie

Kim Noorda in Stella McCartney's Spring Summer 2010 Lingerie Collection.

My Wildest Dreams...

Like a divine creature of nature, Dutch model Kim Noorda mesmerises all in Stella McCartney’s idyllic Spring/Summer 2010 ad campaign for the British IT Designer’s lingerie collection. Under the spellbinding lens of Tim Barber, this set of intimate photographs, shot both at home and in the wild, conveys the purity of fresh natural beauty. Although Ms. McCartney did work a lot of racy laces into the collection, she kept the collection youthful and delightfully sweet without veering into an overtly sexy path. As simple as it is, how could anyone not go weak in the knees for this?

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Posted by Posted by Yulya X under Filed under Hong Kong, Lingerie, S/S10, Womenswear Comments Comments Go Here »

Tuesday April 27th, 2010

Brun Van Dyck Fall/Winter Ready-to-wear 2010/11

Brun Van Dyck Fall/Winter 2010/11 Collection

Brun Van Dyck Fall/Winter Ready-to-wear 2010/11 Collection

The first time I caught a glimpse of Brun Van Dyck’s mesmerising menswear collection was at the roomsLINK exhibition in Tokyo. Naturally, I felt an immediate attraction towards it. What overwhelmed me the most is how clean and structured each piece of the collection is. Meticulous execution of each artisanal technique brings power and confidence to the wearer, while the designer’s creative approach sizzles these understated pieces with a modern zest that felt innovative yet strikingly wearable.

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Posted by Posted by Yulya X under Filed under F/W10, Menswear, Ready-to-wear, Tokyo Comments Comments Go Here »

Monday April 26th, 2010

Lindex’s Summer Index

Estonian model Carmen Kass in a dress by Lindex. Photography by Jimmy Backius.

Estonian model Carmen Kass in a stunning summer dress by Lindex

As if luring me with its exotic bright colours and its flamboyant jungle inspiration are not enough, the Swedish fashion chain Lindex presents its Spring/Summer 2010 swimwear, lingerie and party dress collection with Estonian model Carmen Kass. Whether dressed in the brand’s urban and sophisticated dresses, enticing lingerie pieces or playful and colourful swimwear collection, Ms. Kass perfectly brings out the lively positive energy of the heated season in a relaxed yet graceful and extraordinarily refined way. Fusing dreamy with pure divinity, Lindex’s collection is a genuine delight of the spring summer season!

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Posted by Posted by Yulya X under Filed under Lingerie, Lookbook, Ready-to-wear, S/S10, Womenswear, swimwear Comments Comments Go Here »

Monday April 19th, 2010

BlackBarrett’s Boyhemian

Blackbarrett by Neil Barrett Spring Summer 2010 Ad Campaign

Ian O'Brien in Blackbarrett by Neil Barrett's Spring/Summer 2010 Ad Campaign

Shouldn’t I be thankful that I actually live in Hong Kong and not somewhere in the outback? I mean although I had surveyed every inch of the Seibu store in Ikebukuro when I was in Tokyo, somehow I missed BlackBarrett. Unbelievably stupid as it may sound, I should just be thankful that I am given a second chance, (which I may or may not deserve), as the ever-so-wonderful British designer Neil Barrett has expanded his horizons outside of Japan with his first BlackBarrett store in Central, Hong Kong.

For Spring/Summer 2010, Mr. Barrett works with the theme of “Boyhemian”. Playing with the idea of youth, freedom and peace, we saw an explosion of wicked colours in the amazing ad campaign. Paired with a relaxed loose fit, the idyllic atmosphere captured in this set of photographs is simply enticing to the eyes of the beholder. With his swinging long hair, British model Ian O’Brien possesses the ideal face and body language to exhibit the attitude of the season.

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Posted by Posted by Yulya X under Filed under Hong Kong, Menswear, Ready-to-wear, S/S10, Tokyo Comments Comments Go Here »

Sunday April 18th, 2010

UT All Stars Blast

UT All Stars Ad Campaign Spring 2010.

UT All Stars Ad Campaign 2010

Just as I was thinking (once again!) that my wardrobe should grow up a little bit, here comes a collection of T-Shirts along with a set of photographs that wows and changes my perspective completely. Famous for her erotic feminine photography style, German photographer Ellen von Unwerth is simply divine in capturing these untamed boys and girls in their favourite T-Shirts featuring our favourite childhood cartoon characters from Disney, Warner Bros., Mobile suit gundam, Japan Manga Anime and etc. Whether it’s Superman, Dragon Ball Z or Mickey, Uniqlo has it all. Release yourself, live life and let’s go wild!

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Posted by Posted by Yulya X under Filed under Menswear, Ready-to-wear, S/S10, T-Shirts, Womenswear Comments Comments Go Here »

Saturday April 17th, 2010

Sarar Slicks It Up!

Sarar Spring/Summer Ready-to-wear 2010 Ad Campaign

Sarar Spring/Summer Ready-to-wear 2010 Ad Campaign

For Spring/Summer 2010, Estonian model Carmen Kass teams up with the dandy Brit David Gandy for Sarar’s ad campaign. Amongst a sleek concrete backdrop, the handsome pair shows off the epitome of extreme elegance for the 62 year old Turkish fashion label. Known especially for the swell quality of their menswear, the Spring/Summer 2010 collection prides itself of its sharp tailored cuts that is smart, light and loveable. Along with an equally sophisticated womenswear collection, Sarar’s man and woman certainly is a heavenly match for each other.

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Posted by Posted by Yulya X under Filed under Menswear, Ready-to-wear, S/S10, Womenswear Comments Comments Go Here »

Sunday April 11th, 2010

Marloes Horst is Myla!

Dutch model Marloes Horst for Myla Spring/Summer 2010 lingerie Ad Campaign

Dutch model Marloes Horst for Myla Spring/Summer 2010 Ad Campaign

Dutch model Marloes Horst continues to raise the mercury with sizzling print work. This time, the Pirelli Calendar girl shows off the season’s hottest and coolest lingerie and swimwear pieces for Myla – the London based womenswear label. Sensual lounging in Myla’s exquisite loungewear and lingerie pieces yet steamy in Myla’s blazing hot swimwear; Marloes shows that she owns these seductive looks her way. Other than working with Myla for Spring/Summer 2010, Marloes is also the star of Princesse Tam Tam’s pretty girly ad campaign. Well… Baby’s surely on fire!

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Posted by Posted by Yulya X under Filed under Lingerie, London, S/S10, Womenswear, swimwear Comments Comments Go Here »